News
- Product Animation and RSS Launch for Storm Website - 11/07/2006
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We have recently posted a new, animated product "trailer" for Storm, a Utah-based bowling products manufacturer. The trailer introduces the latest release in Storm’s line of high-end bowling products. Built with Flash, 3D Studio Max, and blue-screen video technology, the animation tells the story of progressive improvement in Storm’s products over the years, ending with a dramatic display of… well… "World Domination". View the Domination Trailer.
The animation was launched in conjunction with a contest where people can sign up for a chance to win a new ball. Three weeks into the contest, 3,900 people have signed up. General comments about the animation include:
"Really cool and different from all other ball companies."
"STORM IS THE BEST"
"SWEET!!!!!!!!!!!"
"Very interesting trailer. I really look forward to each trailer when a new ball comes out. Keep up the great work."
"Awesome-I need one I can't wait I am hyped!! Yeeeee-haaa Kim (~:"
In addition to the trailer, Artifex also launched 3 new RSS feeds; News, Videos, and Ball Releases. Early indications are that this will be a popular feature. IE 7 is soon to be released with RSS capabilities and FireFox already provides this feature.
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